| Presentation | 2011-06-07 Analysis of Interests in a Topic using Query Logs Takayuki ADACHI, Toshio UCHIYAMA, Ko FUJIMURA, |
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| PDF Download Page |  PDF download Page Link |
| Abstract(in Japanese) | (See Japanese page) |
| Abstract(in English) | This paper presents a method to extract users' interests about a topic from query logs, which reflect users' interests. Users' interests are useful for market research. Since there are a number of queries, it is difficult to understand them. In this paper, we use clustering technique and obtain interests characterized by queries in cluster. The words in a query are related to each other. Some query words which appear in various topics are related to different query words in each topic. In order to extract properly users' interests about a topic, we need to focus on the relation of it. Therefore, we propose the way to solve the problem by limiting clustering target. We demonstrate the effectiveness of our method through experiment, and also show some applications using our method. |
| Keyword(in Japanese) | (See Japanese page) |
| Keyword(in English) | query logs / interests / clustering |
| Paper # | DE2011-17,PRMU2011-48 |
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| Conference Information | |
| Committee | DE |
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| Conference Date | 2011/5/30(1days) |
| Place (in Japanese) | (See Japanese page) |
| Place (in English) | |
| Topics (in Japanese) | (See Japanese page) |
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| Paper Information | |
| Registration To | Data Engineering (DE) |
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| Language | JPN |
| Title (in Japanese) | (See Japanese page) |
| Sub Title (in Japanese) | (See Japanese page) |
| Title (in English) | Analysis of Interests in a Topic using Query Logs |
| Sub Title (in English) | |
| Keyword(1) | query logs |
| Keyword(2) | interests |
| Keyword(3) | clustering |
| 1st Author's Name | Takayuki ADACHI |
| 1st Author's Affiliation | NTT Cyber Solutions Laboratories, NTT Corporation() |
| 2nd Author's Name | Toshio UCHIYAMA |
| 2nd Author's Affiliation | NTT Cyber Solutions Laboratories, NTT Corporation |
| 3rd Author's Name | Ko FUJIMURA |
| 3rd Author's Affiliation | NTT Cyber Solutions Laboratories, NTT Corporation |
| Date | 2011-06-07 |
| Paper # | DE2011-17,PRMU2011-48 |
| Volume (vol) | vol.111 |
| Number (no) | 76 |
| Page | pp.pp.- |
| #Pages | 6 |
| Date of Issue | |