Presentation | 2011-05-23 Analysis of Mobile Modem Users Based on Classification According to Motivations to purchase Chie Hidano, Sumaru Niida, Hajime Nakamura, Tadamasa Kimura, |
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Abstract(in Japanese) | (See Japanese page) |
Abstract(in English) | The number of users of mobile modem has been growing, so that regulation of traffic and careful plan of housing of telecommunication equipments is necessary to deal with the growth. From engineering point of view, it is necessary to investigate the pattern of traffic to design the architecture of the network. However, it is crucial to understand user's behavior which generates traffic in order to design the network to serve a great variety of use of the network. Then, we conducted research on user's behavior of mobile modem relying on mixed methods approach, the combination of quantitative and qualitative research. The result shows that the place to use mobile modem has a significant influence on the typology of users. Users decide the place to use before they buy one, and motivations to use have a strong influence on where to use. Based on the findings, we examined motivations to use to classify mobile modem users and it turned out that six major groups and two additional groups are distinguished. Furthermore, the result shows that they use mobile modems at home in spite of our naive assumption that they will be digital nomad and the way they use mobile modems is not so different from that they get access to the Internet via wired connection at home. Therefore, it is expected that the pattern of traffic generated by the use of mobile modems is not so different either. |
Keyword(in Japanese) | (See Japanese page) |
Keyword(in English) | mobile modem / user's behavior |
Paper # | HCS2011-7,HIP2011-7 |
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Committee | HCS |
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Conference Date | 2011/5/16(1days) |
Place (in Japanese) | (See Japanese page) |
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Paper Information | |
Registration To | Human Communication Science (HCS) |
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Language | JPN |
Title (in Japanese) | (See Japanese page) |
Sub Title (in Japanese) | (See Japanese page) |
Title (in English) | Analysis of Mobile Modem Users Based on Classification According to Motivations to purchase |
Sub Title (in English) | |
Keyword(1) | mobile modem |
Keyword(2) | user's behavior |
1st Author's Name | Chie Hidano |
1st Author's Affiliation | KDDI R&D Laboratories Inc.() |
2nd Author's Name | Sumaru Niida |
2nd Author's Affiliation | KDDI R&D Laboratories Inc. |
3rd Author's Name | Hajime Nakamura |
3rd Author's Affiliation | KDDI R&D Laboratories Inc. |
4th Author's Name | Tadamasa Kimura |
4th Author's Affiliation | Graduate School of Arts and Sciences, University of Tokyo |
Date | 2011-05-23 |
Paper # | HCS2011-7,HIP2011-7 |
Volume (vol) | vol.111 |
Number (no) | 59 |
Page | pp.pp.- |
#Pages | 6 |
Date of Issue |