Presentation 2011/5/12
Analysis of Consumer Decision Factors utilizing Factor Dictionary and Word Positions
SHO KAWANAKA, AKIHIRO MIYATA, RYUICHIRO HIGASHINAKA, TAKAHIDE HOSHIDE, Ko FUJIMURA,
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Abstract(in English) We propose a method for analyzing factors for consumer decisions. We define factors as events or conditions that provide people with the opportunity to consume products or services, and factor words as words that represent each factors abstractly. Our method uses Factor Dictionary, that consists of words meeting the predefined requirements, to improve the precision of extracting factor words that are frequently used. We also employ the word position information within the document to obtain rare factor words. Compared to baseline methods, our method offers better performance in extracting factor words.
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Paper # Vol.2011-GN-80 No.1
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Conference Date 2011/5/12(1days)
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Language JPN
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Title (in English) Analysis of Consumer Decision Factors utilizing Factor Dictionary and Word Positions
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1st Author's Name SHO KAWANAKA
1st Author's Affiliation NTT Cyber Solutions Laboratories, NTT Corporation()
2nd Author's Name AKIHIRO MIYATA
2nd Author's Affiliation NTT Cyber Solutions Laboratories, NTT Corporation
3rd Author's Name RYUICHIRO HIGASHINAKA
3rd Author's Affiliation NTT Cyber Space Laboratories, NTT Corporation
4th Author's Name TAKAHIDE HOSHIDE
4th Author's Affiliation NTT Cyber Solutions Laboratories, NTT Corporation
5th Author's Name Ko FUJIMURA
5th Author's Affiliation NTT Cyber Solutions Laboratories, NTT Corporation
Date 2011/5/12
Paper # Vol.2011-GN-80 No.1
Volume (vol) vol.111
Number (no) 50
Page pp.pp.-
#Pages 8
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