| Presentation | 2009-11-13 Identifying Purchase Behavior on Web Access Log Hisaharu ISHII, Yusuke ICHIKAWA, Hiroyuki SATO, Toru KOBAYASHI, |
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| PDF Download Page |  PDF download Page Link |
| Abstract(in Japanese) | (See Japanese page) |
| Abstract(in English) | There are many studies of recommender systems, which provide users with suited items to their preferences. Besides it is said that consumers go through "Draw Attention, Search, Compare, Purchase" process before they actually buy products on the Web. So in order to improve purchase rate, it is necessary to consider not only users' preference but also this purchase process. In this paper, we propose a method to identify purchase process on web access log. We evaluate our method with access log of actual purchase. |
| Keyword(in Japanese) | (See Japanese page) |
| Keyword(in English) | Web / Access Log / Purchase Behavior / Pattern Mining |
| Paper # | ISEC2009-64,LOIS2009-53 |
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| Conference Information | |
| Committee | ISEC |
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| Conference Date | 2009/11/5(1days) |
| Place (in Japanese) | (See Japanese page) |
| Place (in English) | |
| Topics (in Japanese) | (See Japanese page) |
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| Paper Information | |
| Registration To | Information Security (ISEC) |
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| Language | JPN |
| Title (in Japanese) | (See Japanese page) |
| Sub Title (in Japanese) | (See Japanese page) |
| Title (in English) | Identifying Purchase Behavior on Web Access Log |
| Sub Title (in English) | |
| Keyword(1) | Web |
| Keyword(2) | Access Log |
| Keyword(3) | Purchase Behavior |
| Keyword(4) | Pattern Mining |
| 1st Author's Name | Hisaharu ISHII |
| 1st Author's Affiliation | NTT Information Sharing Platform Laboratories, NTT Corporation() |
| 2nd Author's Name | Yusuke ICHIKAWA |
| 2nd Author's Affiliation | NTT Information Sharing Platform Laboratories, NTT Corporation |
| 3rd Author's Name | Hiroyuki SATO |
| 3rd Author's Affiliation | NTT Information Sharing Platform Laboratories, NTT Corporation |
| 4th Author's Name | Toru KOBAYASHI |
| 4th Author's Affiliation | NTT Information Sharing Platform Laboratories, NTT Corporation |
| Date | 2009-11-13 |
| Paper # | ISEC2009-64,LOIS2009-53 |
| Volume (vol) | vol.109 |
| Number (no) | 271 |
| Page | pp.pp.- |
| #Pages | 6 |
| Date of Issue | |