| Presentation | 2008/5/5 The role of social skills in persuasion : An experimental study by using an audiotaped message Hitomi Yokoyama, Ikuo Daibo, |
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| PDF Download Page | PDF download Page Link |
| Abstract(in Japanese) | (See Japanese page) |
| Abstract(in English) | The purpose of this study was to examine how social skills had effects on the speaker's persuasiveness and understand the message in persuasion. A total of 167 undergraduates (96 males, 71 females) listened to an audiotaped persuasive message of a female voice ("A psychiatric test should be used to judge if a criminal is responsible for his act.") at three different speech rates (fast, medium and slow) and answered questions pertaining to the speaker's persuasiveness, 8 items for confirming to understand a content of message and social skills scales (ACT, ENDE2 and JICS). Speech rate did not affect the speaker's persuasiveness and participant's comprehension of the persuasive message. Social skills had low effects on the speaker's persuasiveness. In terms of participant's comprehension, participants who had high PA, low ACT or low IS understood the message well. This was probably because participants who had high ACT or high IS overinterpreted the message. Moreover, a preexisting attitude (agree, neutral, disagree) for the persuasive message was affected understanding the message. Importance of the role of social skills when interacting with each other and was discussed. |
| Keyword(in Japanese) | (See Japanese page) |
| Keyword(in English) | social skills / persuasive communication / perceived persuasiveness / comprehension / and a preexisting attitude |
| Paper # | HCS2008-1,HIP2008-1 |
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| Conference Information | |
| Committee | HCS |
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| Conference Date | 2008/5/5(1days) |
| Place (in Japanese) | (See Japanese page) |
| Place (in English) | |
| Topics (in Japanese) | (See Japanese page) |
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| Paper Information | |
| Registration To | Human Communication Science (HCS) |
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| Language | JPN |
| Title (in Japanese) | (See Japanese page) |
| Sub Title (in Japanese) | (See Japanese page) |
| Title (in English) | The role of social skills in persuasion : An experimental study by using an audiotaped message |
| Sub Title (in English) | |
| Keyword(1) | social skills |
| Keyword(2) | persuasive communication |
| Keyword(3) | perceived persuasiveness |
| Keyword(4) | comprehension |
| Keyword(5) | and a preexisting attitude |
| 1st Author's Name | Hitomi Yokoyama |
| 1st Author's Affiliation | Graduate School of Human Sciences, Osaka University() |
| 2nd Author's Name | Ikuo Daibo |
| 2nd Author's Affiliation | Graduate School of Human Sciences, Osaka University |
| Date | 2008/5/5 |
| Paper # | HCS2008-1,HIP2008-1 |
| Volume (vol) | vol.108 |
| Number (no) | 26 |
| Page | pp.pp.- |
| #Pages | 6 |
| Date of Issue | |