| Presentation | 2007-07-20 Users' Behaviour and Pricing Method for Maximizing Provider's Revenue in VOD Type IP Broadcast Service Hiroshi BESSHO, Kyoko YAMORI, Yoshiaki TANAKA, |
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| PDF Download Page |  PDF download Page Link |
| Abstract(in Japanese) | (See Japanese page) |
| Abstract(in English) | Recently, there is a remarkable growth in IP broadcast services. There are flat-rate and time-based pricing schemes, and it is a issue to obtain the optimal price depending on the pricing scheme and services provided. An optimal price should exist for IP broadcast services based on several viewpoints such as maximizing the revenue of IP broadcast service provider, maximizing network efficiency, maximizing user's utility, etc. The purpose of this paper is to clarify the optimal price based on maximizing the revenue of IP broadcast service provider. Two kinds of pricing schemes, that is flat-rate pricing and time-based pricing, and three kinds of price elasticity are considered for VOD type IP broadcast service. The relation between revenue and price for each scheme and each price elasticity are shown. From the simulation results, the optimal price that maximizes the revenue of IP broadcast service provider is obtained. |
| Keyword(in Japanese) | (See Japanese page) |
| Keyword(in English) | IP broadcast / VOD / Video on Demand / Pricing / User behaviour / Price elasticity |
| Paper # | NS2007-49 |
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| Conference Information | |
| Committee | NS |
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| Conference Date | 2007/7/12(1days) |
| Place (in Japanese) | (See Japanese page) |
| Place (in English) | |
| Topics (in Japanese) | (See Japanese page) |
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| Paper Information | |
| Registration To | Network Systems(NS) |
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| Language | JPN |
| Title (in Japanese) | (See Japanese page) |
| Sub Title (in Japanese) | (See Japanese page) |
| Title (in English) | Users' Behaviour and Pricing Method for Maximizing Provider's Revenue in VOD Type IP Broadcast Service |
| Sub Title (in English) | |
| Keyword(1) | IP broadcast |
| Keyword(2) | VOD |
| Keyword(3) | Video on Demand |
| Keyword(4) | Pricing |
| Keyword(5) | User behaviour |
| Keyword(6) | Price elasticity |
| 1st Author's Name | Hiroshi BESSHO |
| 1st Author's Affiliation | Global Information and Telecommunication Institute, Waseda University() |
| 2nd Author's Name | Kyoko YAMORI |
| 2nd Author's Affiliation | Department of Business Administration, Asahi University:Global Information and Telecommunication Institute, Waseda University |
| 3rd Author's Name | Yoshiaki TANAKA |
| 3rd Author's Affiliation | Global Information and Telecommunication Institute, Waseda University:Research Institute for Science and Engineering, Waseda University |
| Date | 2007-07-20 |
| Paper # | NS2007-49 |
| Volume (vol) | vol.107 |
| Number (no) | 146 |
| Page | pp.pp.- |
| #Pages | 6 |
| Date of Issue | |