Presentation	2002/1/4 Concept for Customer Alliance : A New Emergence Paradigm on IT Society Yukio KITAHARA, Satoshi SUEKI,
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Abstract(in Japanese)	(See Japanese page)
Abstract(in English)	In the 21^ century, people will live in tremendously multifarious society than ever before. Uniformity goods and/or services supplied by mass production systems cannot fulfill the demand of such people. Thus, to make the customer value for each individual customer, a new collaborative framework between customers and enterprises will be needed. This paper proposes a concept for customer alliance as a new emergence paradigm on IT society, and describes NCAP as one of such examples. Also, this paper reports the reputation of customers on NCAP.
Keyword(in Japanese)	(See Japanese page)
Keyword(in English)	Customer Alliance / One to One Marketing / Customer Relationship Management / Customer Centric Approach / Customer Bill of Rights / Request for Proposal / Customer Experience / Emergence
Paper #	2001-SWIM-20
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Conference Information
Committee	SWIM
Conference Date	2002/1/4(1days)
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Paper Information
Registration To	Software Interprise Modeling (SWIM)
Language	JPN
Title (in Japanese)	(See Japanese page)
Sub Title (in Japanese)	(See Japanese page)
Title (in English)	Concept for Customer Alliance : A New Emergence Paradigm on IT Society
Sub Title (in English)
Keyword(1)	Customer Alliance
Keyword(2)	One to One Marketing
Keyword(3)	Customer Relationship Management
Keyword(4)	Customer Centric Approach
Keyword(5)	Customer Bill of Rights
Keyword(6)	Request for Proposal
Keyword(7)	Customer Experience
Keyword(8)	Emergence
1st Author's Name	Yukio KITAHARA
1st Author's Affiliation	Marketing Division, NEC Corporation (NEC Solutions)()
2nd Author's Name	Satoshi SUEKI
2nd Author's Affiliation	Marketing Division, NEC Corporation (NEC Solutions)
Date	2002/1/4
Paper #	2001-SWIM-20
Volume (vol)	vol.101
Number (no)	546
Page	pp.pp.-
#Pages	8
Date of Issue