| Presentation | 2018-02-17 Open innovation case study using Innovators Marketplace on Data Jackets Takeshi Ui, |
|---|---|
| PDF Download Page |  PDF download Page Link |
| Abstract(in Japanese) | (See Japanese page) |
| Abstract(in English) | This is an activity report of Database Marketing Committee of Japan Direct Mail Association. The shift from paper to digital has been accelerated, and new technologies like AI have been rapidly spreading. Now, we should reconsider and redefine the significance and the role of the paper media, DM.To design the future role and position of DM, we adopted IMDJ which is a tool supporting Data Driven/Data Augmented innovations.In the workshop using this technology, we held three times this year, there came up many ideas of new values and solutions DM could provide. In this paper, we report effectiveness of these activities using IMDJ, including open innovation and partnerships with other enterprises. |
| Keyword(in Japanese) | (See Japanese page) |
| Keyword(in English) | Data Driven / Innovation / Workshop / IoT / Direct Mail / Data Jackets |
| Paper # | AI2017-32 |
| Date of Issue | 2018-02-10 (AI) |
| Conference Information | |
| Committee | AI |
|---|---|
| Conference Date | 2018/2/17(1days) |
| Place (in Japanese) | (See Japanese page) |
| Place (in English) | |
| Topics (in Japanese) | (See Japanese page) |
| Topics (in English) | |
| Chair | Tsunenori Mine(Kyushu Univ.) |
| Vice Chair | Daisuke Katagami(Tokyo Polytechnic Univ.) / Naoki Fukuta(Shizuoka Univ.) |
| Secretary | Daisuke Katagami(Ritsumeikan Univ.) / Naoki Fukuta(Univ. of Electro-Comm.) |
| Assistant | Yuko Sakurai(AIST) |
| Paper Information | |
| Registration To | Technical Committee on Artificial Intelligence and Knowledge-Based Processing |
|---|---|
| Language | JPN |
| Title (in Japanese) | (See Japanese page) |
| Sub Title (in Japanese) | (See Japanese page) |
| Title (in English) | Open innovation case study using Innovators Marketplace on Data Jackets |
| Sub Title (in English) | * |
| Keyword(1) | Data Driven |
| Keyword(2) | Innovation |
| Keyword(3) | Workshop |
| Keyword(4) | IoT |
| Keyword(5) | Direct Mail |
| Keyword(6) | Data Jackets |
| 1st Author's Name | Takeshi Ui |
| 1st Author's Affiliation | Toppan Forms co., ltd.(ToppanF) |
| Date | 2018-02-17 |
| Paper # | AI2017-32 |
| Volume (vol) | vol.117 |
| Number (no) | AI-440 |
| Page | pp.pp.83-86(AI), |
| #Pages | 4 |
| Date of Issue | 2018-02-10 (AI) |