Presentation 2018-01-18
An Economic Approach for Co-created Quality in Communication Networks
Kyoko Yamori, Iwai Takanori, Nobukiyo Takahiro, Onishi Takeo, Satoda Kozo,
PDF Download Page PDF download Page Link
Abstract(in Japanese) (See Japanese page)
Abstract(in English) In the wireless network, the network operator guides the user to give information and to change their behavior. That is Mechanism design approach. Mechanism design is a field in economics and game theory that takes an engineering approach to designing economic mechanisms or incentives, toward desired objectives, in strategic settings, where players act rationally. For user guidance, it is important what kind of information is presented to the user. This is the same concept that is said to be a nudge in behavioral economics. It gives people the opportunity to take good action by leveraging the user's psychological characteristics. In this paper, we propose communication control applying psychological characteristics of users. Focus on the relationship between price and its service as a factor affecting user's decision making. We quantify these behavior models by comparing users of MNO and MVNO as priority class models. Finally, we show the possibility of resource interchange using price sensitivity.
Keyword(in Japanese) (See Japanese page)
Keyword(in English) Co-created quality / User / Mechanism design / Pricing / User navigations
Paper # CQ2017-90
Date of Issue 2018-01-11 (CQ)

Conference Information
Committee CQ
Conference Date 2018/1/18(2days)
Place (in Japanese) (See Japanese page)
Place (in English) NII
Topics (in Japanese) (See Japanese page)
Topics (in English) Video/Voice Services Quality, Media Quality, Network Quality and QoS Control, Networks and Communications at Disaster, User Behavior, Machine Learning, etc.
Chair Takanori Hayashi(Hiroshima Inst. of Tech.)
Vice Chair Hideyuki Shimonishi(NEC) / Jun Okamoto(NTT)
Secretary Hideyuki Shimonishi(NTT) / Jun Okamoto(Keio Univ.)
Assistant Kenko Ota(Nippon Inst. of Tech.) / Norihiro Fukumoto(KDDI Research) / Ryo Yamamoto(UEC)

Paper Information
Registration To Technical Committee on Communication Quality
Language JPN
Title (in Japanese) (See Japanese page)
Sub Title (in Japanese) (See Japanese page)
Title (in English) An Economic Approach for Co-created Quality in Communication Networks
Sub Title (in English) Quality created by communication network-operators and users
Keyword(1) Co-created quality
Keyword(2) User
Keyword(3) Mechanism design
Keyword(4) Pricing
Keyword(5) User navigations
1st Author's Name Kyoko Yamori
1st Author's Affiliation Asahi University(Asahi Univ.)
2nd Author's Name Iwai Takanori
2nd Author's Affiliation NEC Corporation(NEC)
3rd Author's Name Nobukiyo Takahiro
3rd Author's Affiliation NEC Corporation(NEC)
4th Author's Name Onishi Takeo
4th Author's Affiliation NEC Corporation(NEC)
5th Author's Name Satoda Kozo
5th Author's Affiliation NEC Corporation(NEC)
Date 2018-01-18
Paper # CQ2017-90
Volume (vol) vol.117
Number (no) CQ-386
Page pp.pp.29-34(CQ),
#Pages 6
Date of Issue 2018-01-11 (CQ)