Presentation 2017-12-23
Relationship between SNS users' posting activities and their interests
Bin Du, Wenbo Su, Mizuho Iwaihara,
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Abstract(in Japanese) (See Japanese page)
Abstract(in English) Users from the entire world interact with others, share feelings and do various activities on SNSs. Such activities of users potentially have strong relationships with their interests and preferences. In this paper, we investigate relationship between public posting activities, online behaviors of users and their belonging interest groups, to identify representative user types, and compare distribution of these user types in each interest group. Public posts of users in several Facebook interest groups have been collected, and linguistic features such as the length of each post have been extracted. The polarity and the subjectivity of posts have been obtained through sentiment analysis. Combined with activity features of these users, post-level clustering and user-level clustering are carried out by several clustering algorithms, and six user types representing these clusters are identified. We observe that distribution of these user types is distinctively different between interest groups, and this fact is useful for predicting users’ interests.
Keyword(in Japanese) (See Japanese page)
Keyword(in English) sentiment analysisclusteringuser categorizationuser profiling
Paper # DE2017-34
Date of Issue 2017-12-15 (DE)

Conference Information
Committee DE / IPSJ-DBS
Conference Date 2017/12/22(2days)
Place (in Japanese) (See Japanese page)
Place (in English) National Institute of Informatics
Topics (in Japanese) (See Japanese page)
Topics (in English)
Chair Akiyo Nadamoto(Konan Univ.) / 森嶋 厚行(筑波大)
Vice Chair Koji Eguchi(Kobe Univ.) / Shingo Otsuka(Kanagawa Inst. of Tech.)
Secretary Koji Eguchi(Kogakuin Univ.) / Shingo Otsuka(Univ. of Marketing and Distrbution Science)
Assistant Kazuo Goda(Univ. of Tokyo) / Yuroaki Shiokawa(Tsukuba Univ.)

Paper Information
Registration To Technical Committee on Data Engineering / Special Interest Group on Database System
Language ENG
Title (in Japanese) (See Japanese page)
Sub Title (in Japanese) (See Japanese page)
Title (in English) Relationship between SNS users' posting activities and their interests
Sub Title (in English)
Keyword(1) sentiment analysisclusteringuser categorizationuser profiling
1st Author's Name Bin Du
1st Author's Affiliation Waseda University(Waseda U.)
2nd Author's Name Wenbo Su
2nd Author's Affiliation Waseda University(Waseda U.)
3rd Author's Name Mizuho Iwaihara
3rd Author's Affiliation Waseda University(Waseda U.)
Date 2017-12-23
Paper # DE2017-34
Volume (vol) vol.117
Number (no) DE-374
Page pp.pp.73-78(DE),
#Pages 6
Date of Issue 2017-12-15 (DE)