Presentation 2022-10-18
Lower and higher level gustatory information affected by pictures of foods
Ippei Negishi, Momoko Nakaya,
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Abstract(in Japanese) (See Japanese page)
Abstract(in English) In this research, two experiments were conducted to verify whether effect of visual food images on taste sensation. In Experiment 1, subjects observed 25 pictures of dishes, and evaluated their impression in 20 paired semantic words (SD method). As a result, "refreshing" and "gorgeousness" were extracted as the factors of the impression. In Experiment 2, subjects ate four kind of taste stimuli made of gelatin, sugar, and amino acid, observing the picture of dishes. And they evaluated "refreshing", "gorgeousness", "sweetness" and "sourness" taste sensations of the stimuli. As a result, the sensations of lower level, "sweetness" and "sourness" were not affected by the pictures. However, the sensations of higher level, "refreshing" and "gorgeousness" were affected. When the picture of a salad, which has the highest “refreshing” impression factor in experiment 1, was presented, the evaluation of "refreshing" is higher even if the taste stimuli were identical. Therefore, it is suggested that the images and memory of food affect taste sensation.
Keyword(in Japanese) (See Japanese page)
Keyword(in English)
Paper # HIP2022-50
Date of Issue 2022-10-10 (HIP)

Conference Information
Committee HIP
Conference Date 2022/10/17(2days)
Place (in Japanese) (See Japanese page)
Place (in English) Kyoto Terrsa
Topics (in Japanese) (See Japanese page)
Topics (in English) Eye Movement (including Accommodation and Pupil), Spatial Perception (Depth Perception, Motion Perception, etc.), etc.
Chair Yuji Wada(Ritsumeikan Univ.)
Vice Chair Hiroyuki Umemoto(AIST) / Sachiko Kiyokawa(Nagoya Univ.)
Secretary Hiroyuki Umemoto(Kyushu Univ.) / Sachiko Kiyokawa(NICT)
Assistant Ippei Negishi(Kanazawa Inst. of Tech.) / Daisuke Tanaka(Tottori Univ.)

Paper Information
Registration To Technical Committee on Human Information Processing
Language JPN
Title (in Japanese) (See Japanese page)
Sub Title (in Japanese) (See Japanese page)
Title (in English) Lower and higher level gustatory information affected by pictures of foods
Sub Title (in English)
1st Author's Name Ippei Negishi
1st Author's Affiliation Kanazawa Institute of Technology(KIT)
2nd Author's Name Momoko Nakaya
2nd Author's Affiliation Kanazawa Institute of Technology(KIT)
Date 2022-10-18
Paper # HIP2022-50
Volume (vol) vol.122
Number (no) HIP-213
Page pp.pp.18-21(HIP),
#Pages 4
Date of Issue 2022-10-10 (HIP)