Presentation 2022-03-11
Proposal of a Token Model Selection Method Based on User Loyalty Observation for Realizing Token Economy
Kentaro Watanabe,
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Abstract(in Japanese) (See Japanese page)
Abstract(in English) The formation of a token economy, which is a unique economic sphere mediated by tokens, is expected to promote service usage and ecosystem activity. In order to maintain and operate the token economy, it is important to maintain relationships with users, and user loyalty to the ecosystem is considered to be a key indicator. As a means of measuring loyalty, in addition to the conventional means based on the economic contribution that can be observed by the servicer, the means based on user psychology that appears in behavior is also attracting attention. In this study, we propose a method for estimating the psychological loyalty of users based on their token trading behavior and selecting a suitable token model.
Keyword(in Japanese) (See Japanese page)
Keyword(in English) Blockchain / Token Economy / Colaborative / Ecosystem Revitalization / User Loyalty / Incentive Design / Web3
Paper # SC2021-46
Date of Issue 2022-03-04 (SC)

Conference Information
Committee SC
Conference Date 2022/3/11(1days)
Place (in Japanese) (See Japanese page)
Place (in English) EventIn
Topics (in Japanese) (See Japanese page)
Topics (in English) Service Computing under DX, and general topics
Chair Shinji Kikuchi(NIMS)
Vice Chair Yoji Yamato(NTT) / Kosaku Kimura(Fujitsu Lab.)
Secretary Yoji Yamato(Kobe Univ.) / Kosaku Kimura(Tokyo Univ. of Tech.)
Assistant Shin Tezuka(Hitachi) / Takao Nakaguchi(KCGI)

Paper Information
Registration To Technical Committee on Service Computing
Language JPN
Title (in Japanese) (See Japanese page)
Sub Title (in Japanese) (See Japanese page)
Title (in English) Proposal of a Token Model Selection Method Based on User Loyalty Observation for Realizing Token Economy
Sub Title (in English)
Keyword(1) Blockchain
Keyword(2) Token Economy
Keyword(3) Colaborative
Keyword(4) Ecosystem Revitalization
Keyword(5) User Loyalty
Keyword(6) Incentive Design
Keyword(7) Web3
1st Author's Name Kentaro Watanabe
1st Author's Affiliation HItachi, Ltd.(Hitachi)
Date 2022-03-11
Paper # SC2021-46
Volume (vol) vol.121
Number (no) SC-437
Page pp.pp.65-70(SC),
#Pages 6
Date of Issue 2022-03-04 (SC)