| Presentation | 2020-01-25 Effects of make-up depend on TPO(Time, Place, Occasion) Arisa Saito, Maiko Kobayashi, Koyo Nakamura, Katsumi Watanabe, |
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| PDF Download Page |  PDF download Page Link |
| Abstract(in Japanese) | (See Japanese page) |
| Abstract(in English) | Facial make-up enhances perceived facial attractiveness, but sometimes has negative effects on facial attractiveness when it looks inconsistent with time, place, occasion (TPO). This study examined what facial features are related to different types of make-up desirable for different social situations. In the experiment, we used three types of facial stimuli: aesthetically attractive makeup (attractive-makeup), makeup for job-hunting (job-makeup), makeup for dating (dating-makeup). In experiments, participants evaluated attractiveness of these stimuli. Our results showed that the date-makeup was selected more often than no-makeup and attractive-makeup as the most attractive face or the most desirable face as a romantic partner. The date-makeup might be preferred the most because facial femininity was exaggerated (a redder lip and high facial contrast). |
| Keyword(in Japanese) | (See Japanese page) |
| Keyword(in English) | Makeup / TPO (Time, Place, Occasion) / Facial attractiveness |
| Paper # | HCS2019-64 |
| Date of Issue | 2020-01-18 (HCS) |
| Conference Information | |
| Committee | HCS |
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| Conference Date | 2020/1/25(2days) |
| Place (in Japanese) | (See Japanese page) |
| Place (in English) | Room407, J:COM HorutoHall OITA (Oita) |
| Topics (in Japanese) | (See Japanese page) |
| Topics (in English) | Psychology and Life-stage of Communication, etc. |
| Chair | Masafumi Matsuda(NTT) |
| Vice Chair | Tomoo Inoue(Univ. of Tsukuba) / Yugo Hayashi(Ritsumeikan Univ.) |
| Secretary | Tomoo Inoue(Kanazawa Inst. of Tech.) / Yugo Hayashi(Osaka Electro-Comm. Univ.) |
| Assistant | Tomoko Kanda(Osaka Inst. of Tech.) / Kazuki Takashima(Tohoku Univ.) / Ken Fujiwara(Osaka Univ. of Economic) / Kazunori Terada(Gifu Univ.) / Atsushi Kimura(Nihon Univ.) / HUANG HUNGHSUAN(Riken) |
| Paper Information | |
| Registration To | Technical Committee on Human Communication Science |
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| Language | JPN |
| Title (in Japanese) | (See Japanese page) |
| Sub Title (in Japanese) | (See Japanese page) |
| Title (in English) | Effects of make-up depend on TPO(Time, Place, Occasion) |
| Sub Title (in English) | |
| Keyword(1) | Makeup |
| Keyword(2) | TPO (Time, Place, Occasion) |
| Keyword(3) | Facial attractiveness |
| 1st Author's Name | Arisa Saito |
| 1st Author's Affiliation | Waseda University(Waseda Univ.) |
| 2nd Author's Name | Maiko Kobayashi |
| 2nd Author's Affiliation | Waseda University(Waseda Univ.) |
| 3rd Author's Name | Koyo Nakamura |
| 3rd Author's Affiliation | Waseda University(Waseda Univ.) |
| 4th Author's Name | Katsumi Watanabe |
| 4th Author's Affiliation | Waseda University(Waseda Univ.) |
| Date | 2020-01-25 |
| Paper # | HCS2019-64 |
| Volume (vol) | vol.119 |
| Number (no) | HCS-394 |
| Page | pp.pp.59-63(HCS), |
| #Pages | 5 |
| Date of Issue | 2020-01-18 (HCS) |