| Presentation | 2019-09-28 Sentiment analysis of participants in the sweepstakes campaign by text-mining of twitter Yuki Yamashita, Kosuke Yoshino, Rin Komatsu, Masanao Ochi, Gaia Suzuki, Yukie Nakamoto, Takeshi Sakaki, Kimitaka Asatani, Ichiro Sakata, |
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| PDF Download Page |  PDF download Page Link |
| Abstract(in Japanese) | (See Japanese page) |
| Abstract(in English) | In this few years, prize contests as advertising on SNS came to be seen. Yusaku Maezawa, the president of ZOZO,inc., held a large-scale prize contests on his private twitter account in January 2019. We analyzed the relationship between participants’ characteristics, status and attitudes toward the prize contest. We took the number of follows and followers of the twitter accounts as the status of the participants. We also conducted morphological analysis to extract words from tweets and evaluated the behavior of twitter users who mentioned the prize contest based on our originally designed semantic orientation tool and honorific titles of the sponsor. |
| Keyword(in Japanese) | (See Japanese page) |
| Keyword(in English) | twitter / text-mining / sentiment analysis / sweepstakes |
| Paper # | NLC2019-17 |
| Date of Issue | 2019-09-20 (NLC) |
| Conference Information | |
| Committee | NLC / IPSJ-DC |
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| Conference Date | 2019/9/27(2days) |
| Place (in Japanese) | (See Japanese page) |
| Place (in English) | Future Corporation |
| Topics (in Japanese) | (See Japanese page) |
| Topics (in English) | The Thirteenth Text Analytics Symposium |
| Chair | Takeshi Sakaki(Hottolink) / Ryoji Akimoto(Toppan Printing) |
| Vice Chair | Mitsuo Yoshida(Toyohashi Univ. of Tech.) / Kazutaka Shimada(Kyushu Inst. of Tech.) |
| Secretary | Mitsuo Yoshida(Ryukoku Univ.) / Kazutaka Shimada(NTT) / (Future Univ. Hakodate) |
| Assistant | Takeshi Kobayakawa(NHK) / Hiroki Sakaji(Univ. of Tokyo) |
| Paper Information | |
| Registration To | Technical Committee on Natural Language Understanding and Models of Communication / Special Interest Group on Document Communication |
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| Language | JPN |
| Title (in Japanese) | (See Japanese page) |
| Sub Title (in Japanese) | (See Japanese page) |
| Title (in English) | Sentiment analysis of participants in the sweepstakes campaign by text-mining of twitter |
| Sub Title (in English) | |
| Keyword(1) | |
| Keyword(2) | text-mining |
| Keyword(3) | sentiment analysis |
| Keyword(4) | sweepstakes |
| 1st Author's Name | Yuki Yamashita |
| 1st Author's Affiliation | The University of Tokyo(UTokyo) |
| 2nd Author's Name | Kosuke Yoshino |
| 2nd Author's Affiliation | The University of Tokyo(UTokyo) |
| 3rd Author's Name | Rin Komatsu |
| 3rd Author's Affiliation | The University of Tokyo(UTokyo) |
| 4th Author's Name | Masanao Ochi |
| 4th Author's Affiliation | The University of Tokyo(UTokyo) |
| 5th Author's Name | Gaia Suzuki |
| 5th Author's Affiliation | The University of Tokyo(UTokyo) |
| 6th Author's Name | Yukie Nakamoto |
| 6th Author's Affiliation | The University of Tokyo(UTokyo) |
| 7th Author's Name | Takeshi Sakaki |
| 7th Author's Affiliation | hottolink(hottolink) |
| 8th Author's Name | Kimitaka Asatani |
| 8th Author's Affiliation | The University of Tokyo(UTokyo) |
| 9th Author's Name | Ichiro Sakata |
| 9th Author's Affiliation | The University of Tokyo(UTokyo) |
| Date | 2019-09-28 |
| Paper # | NLC2019-17 |
| Volume (vol) | vol.119 |
| Number (no) | NLC-212 |
| Page | pp.pp.47-51(NLC), |
| #Pages | 5 |
| Date of Issue | 2019-09-20 (NLC) |