| Presentation | 2019-05-16 The Message to Effectively Promote Information Security Measurements Toshihide Saito, Asuka Ono, Asuka Miyake, Ai Nakane, Yutaro Kiyomura, Kazuhiro Matsuzaki, Tatsuya Ishihara, |
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| PDF Download Page |  PDF download Page Link |
| Abstract(in Japanese) | (See Japanese page) |
| Abstract(in English) | The risk of security incidents is increasing year by year, and it is becoming more important for individual users to take security measures. We consider the design of the effective message to promote the user's purchasing anti-virus software as a security measure that can be performed easily without knowledge of information security. The message is used in the scene that when the detection tool detects incidents, and sent by e-mail or chat. In order to consider the requirement how the message should be designed, we make messages about the four types of incidents sent from the six types of senders. The massage contains information about the incident occurred, specific damage expected to occur and security measurement. The influence of each factor on purchasing behavior is calculated by evaluations of massages by questionnaire investigation about cognition and emotions. And we consider the design of effective message from the difference of evaluation of each message, and conclude that "objective expression", "detailed information to understand the situation", and "the number of incidents that can be prevented by security software" are important in designing a message. |
| Keyword(in Japanese) | (See Japanese page) |
| Keyword(in English) | Security / message / emotion |
| Paper # | HCS2019-8,HIP2019-8 |
| Date of Issue | 2019-05-09 (HCS, HIP) |
| Conference Information | |
| Committee | HCS / HIP / HI-SIGCE |
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| Conference Date | 2019/5/16(2days) |
| Place (in Japanese) | (See Japanese page) |
| Place (in English) | Okinawa Industry Support Center |
| Topics (in Japanese) | (See Japanese page) |
| Topics (in English) | |
| Chair | Masafumi Matsuda(NTT) / Miyuki Kamachi(Kogakuin Univ.) |
| Vice Chair | Nobuyuki Watanabe(Kanazawa Inst. of Tech.) / Tomoo Inoue(Univ. of Tsukuba) / Shuichi Sakamoto(Tohoku Univ.) / Yuji Wada(Ritsumeikan Univ.) |
| Secretary | Nobuyuki Watanabe(Ritsumeikan Univ.) / Tomoo Inoue(Osaka Electro-Comm. Univ.) / Shuichi Sakamoto(NEC) / Yuji Wada(Univ. of Tsukuba) / (NICT) |
| Assistant | Kazuki Takashima(Tohoku Univ.) / Ken Fujiwara(Osaka Univ. of Economic) / Kazunori Terada(Gifu Univ.) / Atsushi Kimura(Nihon Univ.) / Atsushi Wada(NICT) / Hidetoshi Kanaya(Ritsumeikan Univ.) / Yuki Yamada(Kyushu Univ.) |
| Paper Information | |
| Registration To | Technical Committee on Human Communication Science / Technical Committee on Human Information Processing / Special Interest Group on Communication Enhancement |
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| Language | JPN |
| Title (in Japanese) | (See Japanese page) |
| Sub Title (in Japanese) | (See Japanese page) |
| Title (in English) | The Message to Effectively Promote Information Security Measurements |
| Sub Title (in English) | |
| Keyword(1) | Security |
| Keyword(2) | message |
| Keyword(3) | emotion |
| 1st Author's Name | Toshihide Saito |
| 1st Author's Affiliation | NIPPON TELEGRAPH AND TELEPHONE CORPORATION(NTT) |
| 2nd Author's Name | Asuka Ono |
| 2nd Author's Affiliation | NIPPON TELEGRAPH AND TELEPHONE CORPORATION(NTT) |
| 3rd Author's Name | Asuka Miyake |
| 3rd Author's Affiliation | NIPPON TELEGRAPH AND TELEPHONE CORPORATION(NTT) |
| 4th Author's Name | Ai Nakane |
| 4th Author's Affiliation | NIPPON TELEGRAPH AND TELEPHONE CORPORATION(NTT) |
| 5th Author's Name | Yutaro Kiyomura |
| 5th Author's Affiliation | NIPPON TELEGRAPH AND TELEPHONE WEST CORPORATION(NTT WEST) |
| 6th Author's Name | Kazuhiro Matsuzaki |
| 6th Author's Affiliation | NIPPON TELEGRAPH AND TELEPHONE WEST CORPORATION(NTT WEST) |
| 7th Author's Name | Tatsuya Ishihara |
| 7th Author's Affiliation | NIPPON TELEGRAPH AND TELEPHONE WEST CORPORATION(NTT WEST) |
| Date | 2019-05-16 |
| Paper # | HCS2019-8,HIP2019-8 |
| Volume (vol) | vol.119 |
| Number (no) | HCS-38,HIP-39 |
| Page | pp.pp.39-44(HCS), pp.39-44(HIP), |
| #Pages | 6 |
| Date of Issue | 2019-05-09 (HCS, HIP) |