| Presentation | 2019-05-17 Analyzing Dynamics of MVNO Market Using Evolutionary Game Theory Noriaki Kamiyama, Akihiro Nakao, |
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| PDF Download Page |  PDF download Page Link |
| Abstract(in Japanese) | (See Japanese page) |
| Abstract(in English) | Existence of mobile virtual network operators (MVNOs) which provide mobile network services to end users by leasing the bandwidth of wireless access networks has diversified the market of mobile network for end users and has contributed to enlarge the market of mobile networks. To attract users and increase the number of subscribers, MVNOs introduce various service plans, e.g., zero rating (ZR) which exempts traffic of specific content providers (CPs) from usage-based charging. However, ZR differentiates traffic of specific CPs from those of other CPs, so ZR might violate the principle of network neutrality, and some countries prohibit ZR. However, to clarify the desirable rules for ZR, we need to analyze the influence of ZR on end users. In this paper, we investigate the charging strategy of ZR MVNOs by analyzing the charging plans of major MVNOs in Japan, and we model the dynamics of MVNO market consisting of low-price MVNOs and ZR MVNOs by using the evolutionary game theory which can model the dynamics of social environment described by strategic distribution. We show that the MVNO market will be dominated by MVNOs using a homogeneous strategy, and the monthly fee of a part of users will increase at the steady state. Therefore, we conclude that ZR MVNOs will be required to introduce a service plan for users who do not benefit from ZR. |
| Keyword(in Japanese) | (See Japanese page) |
| Keyword(in English) | MVNO / Zero rating / Evolutionary game |
| Paper # | NS2019-28 |
| Date of Issue | 2019-05-09 (NS) |
| Conference Information | |
| Committee | NS |
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| Conference Date | 2019/5/16(2days) |
| Place (in Japanese) | (See Japanese page) |
| Place (in English) | Kogakuin Univ. (Shinjuku Campus) |
| Topics (in Japanese) | (See Japanese page) |
| Topics (in English) | High level protocol, Networking technologies (IP and high-layer routing/filtering, Multicast, Quality/Routing control), IP network application technologies (P2P, P4P, Overlay, SIP, NGN), Network system related technologies (System configuration, Interface, Architecture, Hardware/Software/Middleware), Security, Blockchain etc. |
| Chair | Yoshikatsu Okazaki(NTT) |
| Vice Chair | Akihiro Nakao(Univ. of Tokyo) |
| Secretary | Akihiro Nakao(NTT) |
| Assistant | Kenichi Kashibuchi(NTT) |
| Paper Information | |
| Registration To | Technical Committee on Network Systems |
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| Language | JPN |
| Title (in Japanese) | (See Japanese page) |
| Sub Title (in Japanese) | (See Japanese page) |
| Title (in English) | Analyzing Dynamics of MVNO Market Using Evolutionary Game Theory |
| Sub Title (in English) | |
| Keyword(1) | MVNO |
| Keyword(2) | Zero rating |
| Keyword(3) | Evolutionary game |
| 1st Author's Name | Noriaki Kamiyama |
| 1st Author's Affiliation | Fukuoka University(Fukuoka Univ.) |
| 2nd Author's Name | Akihiro Nakao |
| 2nd Author's Affiliation | University of Tokyo(Univ. Tokyo) |
| Date | 2019-05-17 |
| Paper # | NS2019-28 |
| Volume (vol) | vol.119 |
| Number (no) | NS-29 |
| Page | pp.pp.45-50(NS), |
| #Pages | 6 |
| Date of Issue | 2019-05-09 (NS) |