Presentation 2019-03-08
Investigation of the Linguistic Landscape in Kyoto City for Foreign Tourists
Takayuki Nakajima, Hiroaki Nanjo, Masatake Dantsuji, Yuji Morinishi, Rika MochizukiRika Mochizuki, Masahiro Watanabe,
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Abstract(in Japanese) (See Japanese page)
Abstract(in English) We analyzed signboards in local shopping-malls in Kyoto city, identifying the type of characters and languages. We confirmed that Hiragana and Chinese characters are frequently used on signboards in local shopping-malls. Most of signboards are written in Japanese which shows that the progress of multilingualization is stagnant. We also found that the progress of multilingualization depends on the design of each shopping-mall. Facing rapid increase of foreign tourists, digital signage is promising to create multilingual landscapes. We also show the current linguistic landscape on digital signage.
Keyword(in Japanese) (See Japanese page)
Keyword(in English) language landscape / signboards survey / mutilingual notation / digital signage
Paper # HCS2018-78
Date of Issue 2019-02-28 (HCS)

Conference Information
Committee HCS
Conference Date 2019/3/7(2days)
Place (in Japanese) (See Japanese page)
Place (in English) Hokusei Gakuen Univ.
Topics (in Japanese) (See Japanese page)
Topics (in English) Past and future of communication research, etc.
Chair Masafumi Matsuda(NTT)
Vice Chair Nobuyuki Watanabe(Kanazawa Inst. of Tech.) / Tomoo Inoue(Univ. of Tsukuba)
Secretary Nobuyuki Watanabe(Ritsumeikan Univ.) / Tomoo Inoue(Osaka Electro-Comm. Univ.)
Assistant Kazuki Takashima(Tohoku Univ.) / Ken Fujiwara(Osaka Univ. of Economic) / Kazunori Terada(Gifu Univ.) / Atsushi Kimura(Nihon Univ.)

Paper Information
Registration To Technical Committee on Human Communication Science
Language JPN
Title (in Japanese) (See Japanese page)
Sub Title (in Japanese) (See Japanese page)
Title (in English) Investigation of the Linguistic Landscape in Kyoto City for Foreign Tourists
Sub Title (in English)
Keyword(1) language landscape
Keyword(2) signboards survey
Keyword(3) mutilingual notation
Keyword(4) digital signage
1st Author's Name Takayuki Nakajima
1st Author's Affiliation Kyoto University(Kyoto Univ.)
2nd Author's Name Hiroaki Nanjo
2nd Author's Affiliation Kyoto University(Kyoto Univ.)
3rd Author's Name Masatake Dantsuji
3rd Author's Affiliation Kyoto University(Kyoto Univ.)
4th Author's Name Yuji Morinishi
4th Author's Affiliation Nippon Telegraph and Telephone corp.(NTT)
5th Author's Name Rika MochizukiRika Mochizuki
5th Author's Affiliation Nippon Telegraph and Telephone corp.(NTT)
6th Author's Name Masahiro Watanabe
6th Author's Affiliation Nippon Telegraph and Telephone corp.(NTT)
Date 2019-03-08
Paper # HCS2018-78
Volume (vol) vol.118
Number (no) HCS-487
Page pp.pp.65-70(HCS),
#Pages 6
Date of Issue 2019-02-28 (HCS)