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| Presentation | 2021-06-02 10:50 Visualization of Visit Motivation Based on Kansei Value Structure and Attractiveness of Tourism Resource: -- Toward Attracting Inbound Visitors Based on Ako Salt, a Japan Heritage -- Tomomi Hatano, Tomomi Takezawa, Masashi Sugimoto, Xu Kuangzhe, Takashi Morikawa, Yasuhiro Azuma, Kazuo Shibuta, Noriko Nagata (Kwansei Gakuin Univ.)  MVE2021-3 |
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| Abstract | (in Japanese) | (See Japanese page) |
| (in English) | We focused on what people consider important in tourism. 50 Japanese adults were asked to rate the importance of each of the 160 items (excluding duplicates) of existing scales related to tourism motive. The results were analyzed and a 33-item tourism motivation scale was developed. Using this scale, an online questionnaire was administered to 1157 people living in 8 countries and regions, and 6 factors were extracted. As a result of cluster analysis based on these factors, it was found that the participants were classified into eight motivation types and that the distribution of the types differed by country and region. | |
| Keyword | (in Japanese) | (See Japanese page) |
| (in English) | Prospective Travelers to Japan / Tourist Motivations / International Comparison / Crowdsourcing / Online Surveys / / / | |
| Reference Info. | IEICE Tech. Rep., vol. 121, no. 53, MVE2021-3, pp. 13-18, June 2021. | |
| Paper # | MVE2021-3 | |
| Date of Issue | 2021-05-25 (MVE) | |
| ISSN | Online edition: ISSN 2432-6380 | |
| Copyright and reproduction |
All rights are reserved and no part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopy, recording, or any information storage and retrieval system, without permission in writing from the publisher. Notwithstanding, instructors are permitted to photocopy isolated articles for noncommercial classroom use without fee. (License No.: 10GA0019/12GB0052/13GB0056/17GB0034/18GB0034) | |
| Download PDF | MVE2021-3 |
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| Conference Information | |
| Committee | MVE ITE-HI VRSJ |
| Conference Date | 2021-06-01 - 2021-06-02 |
| Place (in Japanese) | (See Japanese page) |
| Place (in English) | Online |
| Topics (in Japanese) | (See Japanese page) |
| Topics (in English) | |
| Paper Information | |
| Registration To | MVE |
| Conference Code | 2021-06-MVE-HI-VRSJ |
| Language | Japanese |
| Title (in Japanese) | (See Japanese page) |
| Sub Title (in Japanese) | (See Japanese page) |
| Title (in English) | Visualization of Visit Motivation Based on Kansei Value Structure and Attractiveness of Tourism Resource: |
| Sub Title (in English) | Toward Attracting Inbound Visitors Based on Ako Salt, a Japan Heritage |
| Keyword(1) | Prospective Travelers to Japan |
| Keyword(2) | Tourist Motivations |
| Keyword(3) | International Comparison |
| Keyword(4) | Crowdsourcing |
| Keyword(5) | Online Surveys |
| Keyword(6) | |
| Keyword(7) | |
| Keyword(8) | |
| 1st Author's Name | Tomomi Hatano |
| 1st Author's Affiliation | Kwansei Gakuin University (Kwansei Gakuin Univ.) |
| 2nd Author's Name | Tomomi Takezawa |
| 2nd Author's Affiliation | Kwansei Gakuin University (Kwansei Gakuin Univ.) |
| 3rd Author's Name | Masashi Sugimoto |
| 3rd Author's Affiliation | Kwansei Gakuin University (Kwansei Gakuin Univ.) |
| 4th Author's Name | Xu Kuangzhe |
| 4th Author's Affiliation | Kwansei Gakuin University (Kwansei Gakuin Univ.) |
| 5th Author's Name | Takashi Morikawa |
| 5th Author's Affiliation | Kwansei Gakuin University (Kwansei Gakuin Univ.) |
| 6th Author's Name | Yasuhiro Azuma |
| 6th Author's Affiliation | Kwansei Gakuin University (Kwansei Gakuin Univ.) |
| 7th Author's Name | Kazuo Shibuta |
| 7th Author's Affiliation | Kwansei Gakuin University (Kwansei Gakuin Univ.) |
| 8th Author's Name | Noriko Nagata |
| 8th Author's Affiliation | Kwansei Gakuin University (Kwansei Gakuin Univ.) |
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| Speaker | Author-1 |
| Date Time | 2021-06-02 10:50:00 |
| Presentation Time | 25 minutes |
| Registration for | MVE |
| Paper # | MVE2021-3 |
| Volume (vol) | vol.121 |
| Number (no) | no.53 |
| Page | pp.13-18 |
| #Pages | 6 |
| Date of Issue | 2021-05-25 (MVE) |
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