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Paper Abstract and Keywords
Presentation 2019-09-28 09:30
Sentiment analysis of participants in the sweepstakes campaign by text-mining of twitter
Yuki Yamashita, Kosuke Yoshino, Rin Komatsu, Masanao Ochi, Gaia Suzuki, Yukie Nakamoto (UTokyo), Takeshi Sakaki (hottolink), Kimitaka Asatani, Ichiro Sakata (UTokyo) NLC2019-17
Abstract (in Japanese) (See Japanese page) 
(in English) In this few years, prize contests as advertising on SNS came to be seen. Yusaku Maezawa, the president of ZOZO,inc., held a large-scale prize contests on his private twitter account in January 2019. We analyzed the relationship between participants’ characteristics, status and attitudes toward the prize contest. We took the number of follows and followers of the twitter accounts as the status of the participants. We also conducted morphological analysis to extract words from tweets and evaluated the behavior of twitter users who mentioned the prize contest based on our originally designed semantic orientation tool and honorific titles of the sponsor.
Keyword (in Japanese) (See Japanese page) 
(in English) twitter / text-mining / sentiment analysis / sweepstakes / / / /  
Reference Info. IEICE Tech. Rep., vol. 119, no. 212, NLC2019-17, pp. 47-51, Sept. 2019.
Paper # NLC2019-17 
Date of Issue 2019-09-20 (NLC) 
ISSN Online edition: ISSN 2432-6380
Copyright
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reproduction
All rights are reserved and no part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopy, recording, or any information storage and retrieval system, without permission in writing from the publisher. Notwithstanding, instructors are permitted to photocopy isolated articles for noncommercial classroom use without fee. (License No.: 10GA0019/12GB0052/13GB0056/17GB0034/18GB0034)
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Conference Information
Committee NLC IPSJ-DC  
Conference Date 2019-09-27 - 2019-09-28 
Place (in Japanese) (See Japanese page) 
Place (in English) Future Corporation 
Topics (in Japanese) (See Japanese page) 
Topics (in English) The Thirteenth Text Analytics Symposium 
Paper Information
Registration To NLC 
Conference Code 2019-09-NLC-DC 
Language Japanese 
Title (in Japanese) (See Japanese page) 
Sub Title (in Japanese) (See Japanese page) 
Title (in English) Sentiment analysis of participants in the sweepstakes campaign by text-mining of twitter 
Sub Title (in English)  
Keyword(1) twitter  
Keyword(2) text-mining  
Keyword(3) sentiment analysis  
Keyword(4) sweepstakes  
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1st Author's Name Yuki Yamashita  
1st Author's Affiliation The University of Tokyo (UTokyo)
2nd Author's Name Kosuke Yoshino  
2nd Author's Affiliation The University of Tokyo (UTokyo)
3rd Author's Name Rin Komatsu  
3rd Author's Affiliation The University of Tokyo (UTokyo)
4th Author's Name Masanao Ochi  
4th Author's Affiliation The University of Tokyo (UTokyo)
5th Author's Name Gaia Suzuki  
5th Author's Affiliation The University of Tokyo (UTokyo)
6th Author's Name Yukie Nakamoto  
6th Author's Affiliation The University of Tokyo (UTokyo)
7th Author's Name Takeshi Sakaki  
7th Author's Affiliation hottolink (hottolink)
8th Author's Name Kimitaka Asatani  
8th Author's Affiliation The University of Tokyo (UTokyo)
9th Author's Name Ichiro Sakata  
9th Author's Affiliation The University of Tokyo (UTokyo)
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Speaker Author-1 
Date Time 2019-09-28 09:30:00 
Presentation Time 25 minutes 
Registration for NLC 
Paper # NLC2019-17 
Volume (vol) vol.119 
Number (no) no.212 
Page pp.47-51 
#Pages
Date of Issue 2019-09-20 (NLC) 


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