Paper Abstract and Keywords |
Presentation |
2011-05-24 11:00
Changes of affective properties of Japanese characters with their color-font combinations Tatsuya Honda, Nobuyuki Hirose, Shuji Mori (Kyushu Univ.) HCS2011-18 HIP2011-18 |
Abstract |
(in Japanese) |
(See Japanese page) |
(in English) |
To find out affective properties of Japanese characters drawn with different color-font combinations, we examined affective ratings of Japanese Kana characters and numerals presented with a total of 12 combinations from four font types and three colors, using the semantic differential method. From factor analysis of the rating data, we extracted four factors, namely grace, cheerfulness, graveness, and regularity. Each factor reflected different effects of fonts and colors. For example, the grace factor was more dependent on color than fonts. Some of the present results were not consistent with the findings of past studies examining affective properties of Western fonts and of combinations of color and geometrical forms. Reasons for the discrepancy are discussed in the context of previous studies. |
Keyword |
(in Japanese) |
(See Japanese page) |
(in English) |
Font / Japanese Character / Color / Affective Rating / Semantic Differential Method / / / |
Reference Info. |
IEICE Tech. Rep., vol. 111, no. 60, HIP2011-18, pp. 127-132, May 2011. |
Paper # |
HIP2011-18 |
Date of Issue |
2011-05-16 (HCS, HIP) |
ISSN |
Print edition: ISSN 0913-5685 Online edition: ISSN 2432-6380 |
Copyright and reproduction |
All rights are reserved and no part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopy, recording, or any information storage and retrieval system, without permission in writing from the publisher. Notwithstanding, instructors are permitted to photocopy isolated articles for noncommercial classroom use without fee. (License No.: 10GA0019/12GB0052/13GB0056/17GB0034/18GB0034) |
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HCS2011-18 HIP2011-18 |
Conference Information |
Committee |
HIP HCS |
Conference Date |
2011-05-23 - 2011-05-24 |
Place (in Japanese) |
(See Japanese page) |
Place (in English) |
Okinawa Industry Support Center |
Topics (in Japanese) |
(See Japanese page) |
Topics (in English) |
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Paper Information |
Registration To |
HIP |
Conference Code |
2011-05-HIP-HCS |
Language |
Japanese |
Title (in Japanese) |
(See Japanese page) |
Sub Title (in Japanese) |
(See Japanese page) |
Title (in English) |
Changes of affective properties of Japanese characters with their color-font combinations |
Sub Title (in English) |
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Keyword(1) |
Font |
Keyword(2) |
Japanese Character |
Keyword(3) |
Color |
Keyword(4) |
Affective Rating |
Keyword(5) |
Semantic Differential Method |
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Keyword(7) |
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Keyword(8) |
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1st Author's Name |
Tatsuya Honda |
1st Author's Affiliation |
Kyushu University (Kyushu Univ.) |
2nd Author's Name |
Nobuyuki Hirose |
2nd Author's Affiliation |
Kyushu University (Kyushu Univ.) |
3rd Author's Name |
Shuji Mori |
3rd Author's Affiliation |
Kyushu University (Kyushu Univ.) |
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Speaker |
Author-1 |
Date Time |
2011-05-24 11:00:00 |
Presentation Time |
30 minutes |
Registration for |
HIP |
Paper # |
HCS2011-18, HIP2011-18 |
Volume (vol) |
vol.111 |
Number (no) |
no.59(HCS), no.60(HIP) |
Page |
pp.127-132 |
#Pages |
6 |
Date of Issue |
2011-05-16 (HCS, HIP) |
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