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| Presentation | 2010-11-19 14:45 Characteristics and Behaviors of Humans in Hop-by-Hop Information Propagation over Social Networks Yoshinori Takata, Ryoichi Shinkuma (Kyoto Univ.), Naoki Yoshinaga, Satoko Itaya, Shinichi Doi, Keiji Yamada (NEC), Tatsuro Takahashi (Kyoto Univ.)  CQ2010-62 |
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| Abstract | (in Japanese) | (See Japanese page) |
| (in English) | Human characters are important in understanding human behaviors in information distribution on social networks. To analyze how the characters of people affect their behaviors there, we have developed a social experiment, in which we observed communication logs of people in five communities and surveyed their characters using questionnaires. In this paper, we first review our mathematical model and our social experiment system. Then, we explain our observation from the multiple correspondence analysis. The result tells us that the dominant factors in information distribution on social networks are the psychological cost people feel when they react to received information and the utility they feel when they receive comments from the forwarders who are their friends. Moreover, we observed that people tend to forward information to their friends who are expected to feel small psychological cost to react the received information or large utility for feed forward comments from their friends. | |
| Keyword | (in Japanese) | (See Japanese page) |
| (in English) | Hop-by-hop information propagation / Social networks / Incentive reward allocation / Receivers’ reactions / Multiple Correspondence Analysis / / / | |
| Reference Info. | IEICE Tech. Rep., vol. 110, no. 287, CQ2010-62, pp. 79-84, Nov. 2010. | |
| Paper # | CQ2010-62 | |
| Date of Issue | 2010-11-11 (CQ) | |
| ISSN | Print edition: ISSN 0913-5685 Online edition: ISSN 2432-6380 | |
| Copyright and reproduction |
All rights are reserved and no part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopy, recording, or any information storage and retrieval system, without permission in writing from the publisher. Notwithstanding, instructors are permitted to photocopy isolated articles for noncommercial classroom use without fee. (License No.: 10GA0019/12GB0052/13GB0056/17GB0034/18GB0034) | |
| Download PDF | CQ2010-62 |
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| Conference Information | |
| Committee | NS ICM CQ |
| Conference Date | 2010-11-18 - 2010-11-19 |
| Place (in Japanese) | (See Japanese page) |
| Place (in English) | Katsura Campus, Kyoto Univ. |
| Topics (in Japanese) | (See Japanese page) |
| Topics (in English) | Network Quality, Traffic Measurement, Quality of Service, General |
| Paper Information | |
| Registration To | CQ |
| Conference Code | 2010-11-NS-ICM-CQ |
| Language | Japanese |
| Title (in Japanese) | (See Japanese page) |
| Sub Title (in Japanese) | (See Japanese page) |
| Title (in English) | Characteristics and Behaviors of Humans in Hop-by-Hop Information Propagation over Social Networks |
| Sub Title (in English) | |
| Keyword(1) | Hop-by-hop information propagation |
| Keyword(2) | Social networks |
| Keyword(3) | Incentive reward allocation |
| Keyword(4) | Receivers’ reactions |
| Keyword(5) | Multiple Correspondence Analysis |
| Keyword(6) | |
| Keyword(7) | |
| Keyword(8) | |
| 1st Author's Name | Yoshinori Takata |
| 1st Author's Affiliation | Kyoto University (Kyoto Univ.) |
| 2nd Author's Name | Ryoichi Shinkuma |
| 2nd Author's Affiliation | Kyoto University (Kyoto Univ.) |
| 3rd Author's Name | Naoki Yoshinaga |
| 3rd Author's Affiliation | NEC Corporation (NEC) |
| 4th Author's Name | Satoko Itaya |
| 4th Author's Affiliation | NEC Corporation (NEC) |
| 5th Author's Name | Shinichi Doi |
| 5th Author's Affiliation | NEC Corporation (NEC) |
| 6th Author's Name | Keiji Yamada |
| 6th Author's Affiliation | NEC Corporation (NEC) |
| 7th Author's Name | Tatsuro Takahashi |
| 7th Author's Affiliation | Kyoto University (Kyoto Univ.) |
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| Speaker | Author-1 |
| Date Time | 2010-11-19 14:45:00 |
| Presentation Time | 20 minutes |
| Registration for | CQ |
| Paper # | CQ2010-62 |
| Volume (vol) | vol.110 |
| Number (no) | no.287 |
| Page | pp.79-84 |
| #Pages | 6 |
| Date of Issue | 2010-11-11 (CQ) |
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