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Paper Abstract and Keywords
Presentation 2013-06-14 16:45
Understanding the audience of TV program from microblog with Social type model
Emiko Fujii, Yinjun Hu, Mathieu Bertin, Yasuo Tanida (Synergy Marketing) TL2013-5 NLC2013-5
Abstract (in Japanese) (See Japanese page) 
(in English) We measure the sense of values of television program viewers from their tweets on Twitter.Besides using the social type model that we construct , we analogize their consumption behavior in entertainment industry.
Keyword (in Japanese) (See Japanese page) 
(in English) Twitter / Microblog / Psychographics / / / / /  
Reference Info. IEICE Tech. Rep., vol. 113, no. 83, NLC2013-5, pp. 25-29, June 2013.
Paper # NLC2013-5 
Date of Issue 2013-06-07 (TL, NLC) 
ISSN Print edition: ISSN 0913-5685    Online edition: ISSN 2432-6380
Copyright
and
reproduction
All rights are reserved and no part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopy, recording, or any information storage and retrieval system, without permission in writing from the publisher. Notwithstanding, instructors are permitted to photocopy isolated articles for noncommercial classroom use without fee. (License No.: 10GA0019/12GB0052/13GB0056/17GB0034/18GB0034)
Download PDF TL2013-5 NLC2013-5

Conference Information
Committee TL NLC  
Conference Date 2013-06-14 - 2013-06-15 
Place (in Japanese) (See Japanese page) 
Place (in English) University of Tsukuba 
Topics (in Japanese) (See Japanese page) 
Topics (in English)  
Paper Information
Registration To NLC 
Conference Code 2013-06-TL-NLC 
Language Japanese 
Title (in Japanese) (See Japanese page) 
Sub Title (in Japanese) (See Japanese page) 
Title (in English) Understanding the audience of TV program from microblog with Social type model 
Sub Title (in English)  
Keyword(1) Twitter  
Keyword(2) Microblog  
Keyword(3) Psychographics  
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1st Author's Name Emiko Fujii  
1st Author's Affiliation Synergy Marketing Co.,Ltd. (Synergy Marketing)
2nd Author's Name Yinjun Hu  
2nd Author's Affiliation Synergy Marketing Co.,Ltd. (Synergy Marketing)
3rd Author's Name Mathieu Bertin  
3rd Author's Affiliation Synergy Marketing Co.,Ltd. (Synergy Marketing)
4th Author's Name Yasuo Tanida  
4th Author's Affiliation Synergy Marketing Co.,Ltd. (Synergy Marketing)
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Speaker Author-1 
Date Time 2013-06-14 16:45:00 
Presentation Time 25 minutes 
Registration for NLC 
Paper # TL2013-5, NLC2013-5 
Volume (vol) vol.113 
Number (no) no.82(TL), no.83(NLC) 
Page pp.25-29 
#Pages
Date of Issue 2013-06-07 (TL, NLC) 


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